Cierra Mist: Learning To Thrive After A Public Setback

But an even more intriguing claim surfaced with an influencer named cierra mistt (yes, thats right, spelled with a c instead of an s and two ts). The sierra mist lawsuit revolved around a legal battle between pepsico, the maker of sierra mist soda, and cierra mistt, a popular tiktoker known for her flight attendant content. In 2023, pepsico filed a lawsuit against cierra mistt, alleging that her use of the name cierra mistt infringed upon their trademark for sierra mist. While the story of a cierra mist lawsuit and pepsico has captured the publics attention, there is no concrete evidence to suggest that such a lawsuit ever occurred. Instead, pepsicos decision to rebrand sierra mist as starry seems to be a calculated business move aimed at refreshing the brand and appealing to a younger audience.

Moving forward, it is crucial for companies like cierra mist to prioritize customer safety above all else and demonstrate a genuine dedication to regaining trust through tangible. As part of the settlement, pepsico agreed to pay an undisclosed sum to cierra mistt, and she agreed to change her name to cierra mist. Despite the settlement, cierra mistts public response and defense highlighted the challenges and complexities surrounding trademark issues in the era of social media. After protection expires, the work enters the public domain. If someone purchases the copyrights, then the previous holder is notified. The content creator did note that after obtaining the copyright for sierra mist she was able to go after pepsico legally. However, the beverage company pulled off what she called a pr move of rebranding.